Drake Teases "More Life Growth Co." With Mysterious Flower Deliveries In Toronto

BYAron A.4.0K Views
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Drake attends the LA Premiere Of HBO's "Euphoria" at The Cinerama Dome on June 04, 2019 in Los Angeles, California.
Is Drake launching a weed company or a new floral business?

Whether or not you like Drakeyou can't deny that his business acumen is on point. From running OVO and the Drake brand to venturing into liquor and champagne as well as the restaurant business and film and television, Drizzy's expanding his business portfolio like crazy these days. But even as one of the most wealthy rappers in the game, what's the next move? Perhaps a flower business or a weed company.

Drake hit the 'Gram with a post earlier today teasing a new company called More Life Growth Co. The post didn't provide much context aside from a private Instagram account @morelife. At first glance, you might think this could be something to do with music but it appears from several comments that it's a new business venture. A few suggested that it's a new weed brand which would make total sense -- he's a rapper from one of the few countries where weed is legal. Why the hell wouldn't he get into the game?

Although it's yet to be confirmed, it appears that he kicked off the campaign across his hometown of Toronto today by having his team give out free bouquets of flowers to random citizens. Additionally, media outlets and offices also received some free flowers from The Boy. According to Breakfast Television Toronto's Dina Pugliese, The Boy will be making an official announcement about More Life Growth Co. this Thursday. 


About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years. Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021. Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.
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