The Weeknd Teams With TikTok For VR Experience

BYMitch Findlay2.0K Views
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The Weeknd
The Weeknd is teaming with TikTok and Wave for "The Weeknd Experience," a digital augmented-reality concert.

With the ongoing pandemic making live music as we know it all but impossible, artists have been forced to seek creative solutions. We've already seen Travis Scott's groundbreaking performances on Fortnite, opening the door for all matter of digital exploration. Now, fellow innovator The Weeknd has decided to try his hand at something new, teaming up with TikTok and Wave to bring forth "The Weeknd Experience," an event set to take place on Friday, August 7th at 5:30 PST / 8:30 EST.

The Weeknd Teams With TikTok For VR Experience
Pascal Le Segretain/Getty Images

Billed as an "innovative and interactive music experience," The Weeknd's event will find him appearing as a "digital avatar" and performing songs from his bestselling album After Hours. Fans will be granted the ability to respond in real-time, all the while being immersed in a slew of 3D visuals -- expect a hallucinogenic aesthetic befitting of his music. Should you be interested in attending the event, you can RSVP right here

There's also set to be a charitable component, with funds from the event's exclusive merchandise going to the Equal Justice Initiative; TikTok will also be matching the EJI's donation. All in all, it sounds like an interesting alternative to a traditional live concert experience, if only for the visual innovations taking place. Perhaps The Weekend Experience will kick off a pattern of sorts, especially if touring continues to be an impossibility in the foreseeable future.

Will you be checking this out?

[via]


About The Author
<b>Feature Editor</b> <!--BR--> Mitch Findlay is a writer and hip-hop journalist based in Montreal. Resident old head by default. Enjoys writing Original Content about music, albums, lyrics, and rap history. His favorite memories include interviewing J.I.D and EarthGang at the "Revenge Of The Dreamers 3" studio sessions in Atlanta and receiving a phone call from Dr. Dre. In his spare time he makes horror movies.
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