Childish Gambino's "3.15.20" First Week Sales Projections Are In

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Childish Gambino's latest effort "3.15.20" is reportedly aiming to debut just outside of the top 10 on the Billboard 200 while The Weeknd's sales projections increase.

Donald Glover became one of the most sought after entertainers in Hollywood in the past few years but still, he's found time to make music under the moniker Childish Gambino. The anticipation for the follow-up to 2016's Awaken, My Love! has been real, though "This Is America" and "Feel Like Summer" held us over since 2018.

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On Sunday, his surprise new album 3.15.20 arrived on streaming platforms with no notice or acknowledgment really. The week prior to releasing the project, he debuted the project on his website but that was swiftly taken down. The peculiar roll-out could have played a factor in the project's first-week sales projections. According to Hits Daily Double, Childish Gambino's new project is currently pacing to sell 25-28K in its first week and aiming to debut at number 11 on the Billboard 200. Out of those numbers, 4-5k is likely to come from pure sales. This is a major drop from the first week sales for Awaken, My Love! which did 101K in its first week. However, Gambino did decide to release the project in the most unconventional manner in the midst of a pandemic.

The Weeknd's After Hours sales projections have increased with the possibility that he scores his largest debut to date, surpassing Beauty Behind The Madness. His new album is expected to sell 400-425K with 245-265K coming from pure sales.  


About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years. Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021. Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.
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